ADAMANTINE

A promise of hearts forever entwined.
A flame that burns brighter with each passing era.
An adamantine bond that defies the ages. 

Discover the latest Oui The Label collection of timeless and elegant styles reimagined for the fashion-forward bride.

 

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Iris with sleeves

Signature Collection

Delight in the transformative and versatile nature of our signature sleek styles, our Signature Collection features the newest in bridal fashion along with timeless classics to clothe the many facets of the modern woman.

Discover modern bridal gowns, featuring effortlessly femme silhouettes with the Oui The Label signature bridal chic.

Featured Products

Dress
A$4,950.00
Dress
A$3,990.00
Dress
A$3,750.00
Dress
A$1,980.00

Journal

Love Stories

HOW WE MET

Love Stories
...Nothing could have prepared me for the feeling of that moment. It was so special and the perfect start to the next chapter of our relationship.
Editorial
Paperswan Bride captures the essence of an elegant outdoor wedding!

Chérie By Oui

The new bridal brand by Oui The Label. 

Embodying a beautiful mix of tradition and modernity, Chérie By Oui is established to speak to the discerning bride on a personal level. Bringing elevated styling and intricately embellished pieces, reminiscent of the couture sensibilities of yesteryear to prêt-à-porter.

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Find Your Nearest Store

You can find your favorite Oui The Label styles in our E-boutique and via select stockists.

Say "oui" at a location near you.

 

 

 

 

 

Oui the Label offers a beautiful selection of items perfect for your special day. From elegant a-line wedding gowns and chic strapless wedding dresses to luxurious satin dresses and dreamy pearl sleeved creations, we have it all. Complete your bridal look with our stunning bridal earrings, matching veils, and sophisticated bridal overskirts. Visit us in-store by appointment or explore our global stockist lists to find your perfect dress near you. At Oui the Label, we provide everything you need to make your wedding day truly unforgettable.

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