Introducing Chérie by OUI

The new bridal brand by Oui The Label. Embodying a beautiful mix of tradition and modernity, Chérie by OUI infuses elevated styling and intricately embellished pieces that are reminiscent of the couture sensibilities of yesteryear into prêt-à-porter.

Signature Collection

Explore our Signature collection for a carefully curated range of our most loved pieces from past seasons.

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